[The Next Web] Report: Apple’s rigid negotiating tactics cost us ‘skinny bundles’ for Apple TV


According to a new report from The Wall Street Journal, the reason we don’t have actual TV channels on the Apple TV is because the company tried to strong-arm networks — and failed. Apple’s Senior Vice President Eddy Cue is said to have taken the wrong approach. In one meeting, he reportedly told TV executives that “time is on my side.” Cue is also accused of bluffing executives by claiming other networks — specifically Disney and Fox — were already signed up. The company also refused to show off the Apple TV interface, or “sketch it on the back of a…

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