[The Next Web] Google Play’s new dev tools make it easier for developers to understand users

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Google just introduced a few nifty tools that allow developers to monitor how people use and respond to their apps. Fergus Hurley, product manager for Google Play, announced in a blog post that the latest iteration of the Developer Console will help developers “better analyze and manage ratings and reviews” and allow them to improve app experience and boost engagement. To achieve this Google has implemented dedicated pages where developers can access various data from the ratings and reviews their app has accumulated. Developers can now follow how ratings change daily, weekly and monthly. The ratings page will be particularly useful to track how users react…

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